Lauren joins Propeller with over fifteen years of operational and strategic finance experience. She started her career in management consulting and has since led teams in finance at SaaS, CPG, MLM, HealthTech, and subscription-based tech companies.
Prior to joining Propeller, Lauren was the first internal Head of Finance at MatchCraft, a global SaaS company in the Marketing Technology (MarTech) space where she built out the finance department and led communication with the parent company, the Newhouse owned Advance Publications.
Lauren has held leadership positions at a wide variety of companies from Match.com to Beachbody where in addition to financial modeling she has worked closely with data and Business Intelligence teams to create LTV models and define KPIs.
Recently, Lauren served as the Finance Officer for Model Expand, a diversity and inclusion consulting startup based in San Francisco. While there she aided in the build of the revenue growth model and collaborated on long-term strategy and business partnerships.
A California native, Lauren holds a BA in Psychology from UCLA and studied International Economics at Universitat Pompeu Fabra in Barcelona. In her time outside of work Lauren loves to travel, stream documentaries, and visit small bookstores. Lauren also enjoys a good podcast and loves going to comedy shows and concerts.